EAT. and Subway are launching contactless enabled debit and credit card machines to make transactions quicker and easier.

The food franchises have in-store marketing campaigns to highlight that customers can use these machines when spending £15 or less. Point-of-sale material is featured in EAT. this week and has already appeared in Subway’s London stores, with the aim of making the millions of contactless cardholders in the capital aware they can make faster transactions.

The marketing campaign and roll out of contactless in EAT. and Subway shops have been run in partnership with Barclaycard, the biggest provider of contactless payment terminals in the UK.

The campaign seeks to raise the profile of the contactless symbol, which is common to both the cards with the relevant technology and the retail outlets that are able to accept contactless payment.

Click to read more ...

Papa John’s pizza franchise is offering free pizzas and prizes for Papa’s Pizzeria owners.

X2 Games, the wholly owned publishing subsidiary of award-winning UK developer Exient Ltd, has announced that the pizza redemption mechanic for their iPhone title Papa’s Pizzeria has passed the final testing phases and is now incorporated within the game.

The new mechanic gives players the opportunity to redeem in-game codes for real world prizes when they place an order with Papa John’s Pizza, allowing consumers to not only create Papa John’s pizzas but enjoy the taste as well.

Click to read more ...

From The BBC: The US sandwich chain Subway has confirmed plans to open 600 new stores in the UK and the Irish Republic, which could lead to more than 7,000 new jobs.

The Subway announcement came on a day when 2,300 jobs were cut across the UK.

Among others, power company E.ON cut 450 jobs, retailer Zavvi cut 295 jobs, while engineering group Cookson confirmed it would cut nearly 180 jobs.

Read full article